This specialist MBA programme is intended for marketing professionals and commercial managers who want to broaden and deepen their marketing knowledge. You will start by acquiring a firm grounding in general management and move on to more focused study, including Market Research, Consumer Behaviour and Services Marketing. Your constant interaction with international classmates brings singular benefits in today’s global marketing environment.
Requirements
Bachelors degree from an accredited college or university or a degree from a recognized institution comparable and/or equivalent to a British Honours degree and two years relevant professional experience. Appropriate English language skills.
MBA Specializations
About University of Liverpool
Since its foundation in 1881, the University of Liverpool has produced eight Nobel Prize winners. This academic excellence is one reason why almost three thousand professionals from more than 150 countries have chosen it for their online Masters degree. They also recognise that the University's exclusive partnership with eLearning experts Laureate Online Education provides a uniquely global perspective and stimulating educational experience.
All University of Liverpool online Masters programmes are taught 100% via the Internet, giving career professionals access to a level of higher education that may otherwise be out of reach because of work or family responsibilities.
Accreditation
The University of Liverpool is accredited as an educational institution by Royal Charter. All UK universities are regulated and monitored by a government body, the QAA (www.qaa.ac.uk). Most countries, including the US and Canada, accept the standard of degrees awarded by UK universities as equivalent to their own.